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Market Research

Gogo Grocer Market Research Internship Job Proposal Sheet 

Position 

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Market Research Intern 

Location 

Remote    

 

Internship Type 

Part-Time, 10–15 hours/week 

Duration 

8–12 weeks 

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About Gogo Grocer 

Gogo Grocer is a New Jersey–based startup building a mobile market platform that partners with family-owned and independently operated supermarkets. We help small supermarkets expand their reach and generate new revenue by selling their existing store inventory in communities through our mobile market operations. 

As a growing startup, we combine innovation, community focus, and supermarket partnerships to modernize how families access fresh, affordable groceries while creating a new, low-risk revenue channel for local stores.

 

Internship Goal 

To support Gogo Grocer in understanding the needs, challenges, and opportunities within family-owned and operated supermarkets across New Jersey, helping us refine our service model and identify strategic partnership pathways. 

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Primary Responsibilities 

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Market Identification & Mapping 

  • Identify and categorize mini markets across New Jersey by region. 

  • Collect data on store size, ownership structure, product mix, and customer base. 

  • Develop a working directory of potential partner stores. 

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Survey & Interview Outreach 

  • Conduct outreach via phone, email, or in-person visits. 

  • Administer surveys on business operations, delivery platforms, revenue challenges, and technology usage. 

  • Document insights for internal planning. 

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Competitor & Industry Research 

  • Analyze how mini markets use delivery platforms and digital tools. 

  • Identify trends, competitive offerings, and industry gaps. 

  • Provide insights on opportunities for Gogo Grocer. 

  • Community Insights 

  • Collect demographic data for areas surrounding identified markets. 

  • Document community food access challenges. 

  • Identify regions with strong partnership potential. 

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Reporting & Recommendations 

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  • Submit weekly progress updates. 

  • Deliver a final report summarizing insights and strategic recommendations. 

  • Ideal Candidate Profile 

  • Undergraduate student in Business, Marketing, Public Health, Urban Studies, Communications, or related fields. 

  • Strong communication and research skills. 

  • Comfortable speaking with small business owners. 

  • Organized, proactive, and independent. 

  • Interest in food access, community development, or local business support. 

  • Bilingual skills are a plus (Spanish, Haitian Creole, Arabic, etc.). â€‹

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Internship Benefits 

  • Professional mentorship from experienced market research and business strategy professionals. 

  • Coaching and direct exposure to seasoned leaders, including Stan Bertleloot and Shamika Williams, offering hands-on experience in marketing strategy, community engagement, and business development. 

  • Public exposure through recognition in Gogo Grocer reports and community materials. 

  • Real-world experience conducting market research with measurable impact. 

  • A portfolio-ready final project showcasing data and insights. 

  • Networking opportunities with local businesses and community partners 

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